Michigan National Premier Soccer League Teams Create Regional Partnership with Milk Means More
The United Dairy Industry of Michigan has been supporting athletics and healthy living in Michigan for many years. As they continue in their dedication to serving hard-working dairy farm families through the Milk Means More umbrella, a partnership with all six Michigan National Premier Soccer League (NPSL) teams was an opportunity they could not pass up.
“Michigan dairy farmers are proud to partner with a great organization like NPSL because they share our passion for promoting health and wellness to the community. This partnership is an exciting opportunity to spotlight the benefits of chocolate milk to athletes, and to provide a nutritious recovery beverage to the players after their intense workouts,” said Melissa Gerharter (MS, RD, CSSD) of the United Dairy Industry of Michigan.
Having worked with AFC Ann Arbor, Grand Rapids FC and Kalamazoo FC in the 2016 season, Milk Means More wanted to expand their footprint within the Michigan soccer community which sparked the expansion. In addition, a statewide agreement will help support AFC Ann Arbor, Detroit City FC, Grand Rapids FC, Kalamazoo FC, Lansing United and the Michigan Stars. Milk Means More will be providing additional support to post-match autographs to each club in partnership.
Grand Rapids FC Owner, Matt Roberts added, “We’re very proud to have a great relationship with all of the clubs involved off the field to help push the game forward at the grassroots, amateur, and professional levels. The relationships between the clubs that have been built behind the scenes includes a heartfelt aspiration of making all of these teams successful and sustainable so our fans continue to get the best product possible. This partnership is a testament to that.”
The National Premier Soccer League is a 4th tier semi-pro national soccer league with four regions spread across the country. The Midwest Region hosts 3 conferences including the Great Lakes, which includes six Michigan clubs. Last season, newcomers Grand Rapids FC and AFC Ann Arbor advanced to the Midwest Region playoffs where both teams were eliminated by soon to be national champions, AFC Cleveland. The 2017 season will run from early May until late July with the NPSL playoffs taking place at the end of the season (late July/early August). For more information on the league visit NPSL.com.
The United Dairy Industry of Michigan (UDIM) is the umbrella organization for the Dairy Council of Michigan and the American Dairy Association of Michigan.
We believe milk is a natural beverage that delivers nutrition, health, and true local flavor. We are dedicated to being your credible source for information about dairy foods and Michigan dairy farming by providing science-based nutrition information to foster a healthier society.
Our dairy farm families proudly produce milk in their communities using state-of-the-art practices to ensure it is wholesome and fresh. We are committed to raising awareness of the benefits of consuming dairy products among generations of Michigan residents. We accomplish this by working with health professionals, educators, school nutrition directors, academia, industry, consumers and the media. For more information visit the Milk Means More website here.